The packaging of your product has the ability to communicate to your customer what exactly the package offers and change the customer’s perception of whether to buy the product or not.

This is what the newest entrant in the market i.e. cannabusiness is trying to do. Cannabusiness is an industry which has started selling medical and recreational marijuana.

This is a relatively new industry which is surrounded by controversies but is booming at the same time.

Many laws have been passed to legalise cannabis or ‘marijuana’ as it is commonly called but this industry still faces many challenges in getting their products accepted at the different retail shops.

For this purpose the cannabusinesses need to use a packaging that would communicate exactly what the company wants its customers to know. It is critical that the packaging communicates the company’s values and the safety standards that it follows.

Packaging can be a pretty complicated topic when it comes to businesses like selling marijuana for obvious reasons.

For this reason companies selling marijuana have started using flexible packaging like spout pouches which offer a lot of benefits.

Spout pouches have a number of layers of protective covering which makes them resistant to oxygen, moisture or any type of bacteria.

Also these spout pouches are very easy to print on which makes it very simple to print warning labels, ingredients and dosage.

marijuana packaging

The packaging for marijuana has to follow certain legal guidelines to enter the cannabis market.

There are countries which have strict laws that children under five years should not be able to open these packages and also that these spout pouches should be resealable. Funksac came up with a spout pouch with child resistant locks which keeps it safe from the children.

Spout pouches are available in variety of colours, shapes and sizes which makes is very easy to differentiate one brand from another.

marijuana packaging

These spout pouches are made with FDA approved laminated layers which are durable and flexible which lock the freshness and aroma of the product inside.

Also this kind of packaging is recyclable which gives another reason to use this natural medicine.

Medical marijuana has become legal in many places and this industry is supposed to increase at a huge rate.

The controversies around cannabis are shedding and it is no longer sold in small discreet packages.

To communicate the transparency of the brand to the customers and gain their trust and loyalty it is important to choose a packaging in line with the safety and health standards of the industry.

Leveraging packaging innovations can make your cannabusiness stand out from the competition and shape the perception of your customer.

Apart from spout pouches, you can find other packaging items like non woven bags, eco-friendly plates and trays, bakeware and corrugated boxes on Bizongo.